YOUR REASON WHY 
 
A number of years ago I attending a 4 day seminar on Real 
Estate investing. At first I was surprised that the first 
subject of the seminar, taking nearly half a day, was 'Your 
Reason Why'. Now I understand why, and suggest that it is a 
good place to start when looking at anything worth doing in 
your life. 
 
By 'Your Reason Why', I mean the real deep down reason or 
reasons, not the superficial ones that immediately spring 
to mind. At that investing seminar a number of people 
volunteered their reasons why. They were things like 
wanting to make money, wanting to be able to quit working 
for someone else, wanting to be independent and wanting to 
prove that they could do it. These are all superficial 
reasons. 
 
What do I mean by the real deep down reason or reasons? 
There are two types of reasons that people have for doing 
something, or wanting something. There are logical reasons 
and there are emotional reasons.  
 
Logical reasons are the reasons we use to rationalise 
(rationalising is rationing lies) why we want to do things. 
For example we want to buy a car because it will be more 
convenient for travelling to work than using public 
transport, of we want to have a promotion at work because 
we will get a pay rise. 
 
Emotional reasons are usually the real reasons for doing or 
wanting something. We want to buy the car because of the 
way it will make us feel to own a car, or we want the 
promotion because of the respect we will get, or the boost 
it will give to our self esteem, or because it will enable 
us to put some money aside for a loved ones education. 
 
An early mentor of mine when I was involved in the 
corporate world was a talented salesman and sales manager. 
He told me that if I had logical reasons or goals, I would 
have skinny kids. 
 
When I say the real deep down reason or reasons for wanting 
something, I mean the emotional reasons. Emotional reasons 
have power and energy in them. Emotional reasons will drive 
you to keep doing something in spite of what might happen, 
in spite of what obstacles come up, in spite of what other 
people might say, in spite of anything.  
 
A person with emotional reasons for doing something finds 
the energy to make progress towards his goal, even when he 
is tired, even when he is ill, even when - no matter what.  
 
If you take the time to know and understand your real 
reasons why, you will become a person that does whatever it 
takes to get where you want to go. You become unstoppable. 
 
More information on how your emotional reasons (emotions 
live in your subconscious mind) drive you to get the 
results you get in your life, is included in 'The Power of 
the Mind' training program. This program also shows you how 
to identify emotional reasons that may be limiting the 
results you are getting, and how to replace them with more 
positive reasons which will remove those limits. Go to 
http://www.mypowerfulmind.com/page/page/1819535.htm to find 
out more. 

Tony McGlinn